JR describes the event this way:
The next big idea is about giving time to interact about innovative ways to partner with God in the renewal of all things. Unconference is about freely sharing creative ideas with one another without putting anyone on a pedestal. It is more participant oriented than personality driven, which is why there will be no lists of speakers. There is also no cost, because people share their gifts and knowledge freely.
Within a 24-hour period there will be twenty 14-minute presentations by 20 different speakers from 20 different churches on innovative ways to think and live missionally.